No. 2 (60) (2026): Znak: problemnoe pole mediaobrazovanija

Published: 2026-06-05

Full Issue

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История журналистики

• Techniques of constructing credibility in advertising texts of the Tambov province at the beginning of the 20th century

  Maria Vatolina

  6–16

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Коммуникативные исследования: реклама, PR, брендинг, медиа

• Cultural codes as a tool for the communication strategy of Russian branding

  Elena Ezhova, Yulia Ladel

  17–28

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• Applying evolutionary epistemology to PR tool analysis: the case of press release aggregators

  Anastasia Zhilina

  29–39

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Культурология медиа

• Augmented reality tools as part of the media practice of museum space adaptation

  Olesya Boguslavskaya

  40–48

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Медиа и образование

• State digital and media education of civil servants: the Laboratory of State Publications project

  Ekaterina Marieva

  49–61

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Публичная сфера в аспекте массовых коммуникаций

• Media images of Russian political parties in the network: the semantics of digital streams

  Anzhelika Dyakina, Egor Nikulin

  62–72

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• Social media as a catalyst for social changes (exemplified on Russian migration media discourse)

  Natalya Mamonova

  73–81

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Речевые модели и стратегии медиадискурса

• Vyrovtseva E. V., Shevchenko I. A. (2026) The impact potential of infotainment programs on modern television (using the example of the program "Morning in Petersburg" on the TV channel "Saint Petersburg")

  Ekaterina Vyrovtseva, Илья Шевченко

  82–91

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• Research on the adaptability of news discourse in Belarus and China online publications

  Liao Mengfan

  92–98

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• Contemporary youth slang in media texts: trends, functions, development prospects

  Lev Shalupov

  110–120

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• Trash-talk in sports media: participants, functions, and forms of realization

  Andrey Prokhorov

  99–109

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Современная литература, критика, публицистика в структуре массовой коммуникации

• "Gather ye rosebuds while ye may": dark academia aesthetic in the film discourse mirror

  Alexander Platitsyn

  121–132

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Теория журналистики и вопросы методов медиаисследований

• Generative AI algorithms in regional media: visual content creation practices.

  Anna Zherebnenko

  133–140

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• Mediatization of the social sphere: theoretical research approaches

  Svetlana Raspopova, Elena Zhiltsova

  141–150

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